상위제약사 General Medicine (호흡기) 마케팅 PM
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Responsibilities
⊙ Marketing planning & implementation
-Lead strategic development & market planning for brand
-Take ownership of specific brand performance measures
-Perform development project base such as secondary market research, data analysis etc.
-Conduct a variety of administration function such as medical legal mark-ups, material development,
clinical study utilization & field force communication, all essential to the day-to-day operation of the brand
⊙ Key customer management
-Regular visit to target physicians
-Provide physicians with updated highly scientific information on product & disease
-Shape physicians' view on the disease and establish need for product
⊙ Scientific program support
-Develop key speakers to become strong advocates for the product & therapeutic class
-Lead scientific initiative to build clinical evidence and implement medical programs
-Search & provide updated articles on the product and develop key message
-Deliver MR product training
Qualifications:
l +7 sales & marketing experience (TA – Respiratory preferred)
l Pharmacist, Bioscience specialty preferred
l High level of communication skills
l Result orientation (ability to deliver on time and within budget)
l Proven project management skill (in the planning and implementation of promotional programs)
l Pro-activity and willingness to initiative
l Ability to foster and manage productive biz relationship with external stakeholders
l Collaboration and teamwork
l Ability to communicate with Partner company in English
⊙ Marketing planning & implementation
-Lead strategic development & market planning for brand
-Take ownership of specific brand performance measures
-Perform development project base such as secondary market research, data analysis etc.
-Conduct a variety of administration function such as medical legal mark-ups, material development,
clinical study utilization & field force communication, all essential to the day-to-day operation of the brand
⊙ Key customer management
-Regular visit to target physicians
-Provide physicians with updated highly scientific information on product & disease
-Shape physicians' view on the disease and establish need for product
⊙ Scientific program support
-Develop key speakers to become strong advocates for the product & therapeutic class
-Lead scientific initiative to build clinical evidence and implement medical programs
-Search & provide updated articles on the product and develop key message
-Deliver MR product training
Qualifications:
l +7 sales & marketing experience (TA – Respiratory preferred)
l Pharmacist, Bioscience specialty preferred
l High level of communication skills
l Result orientation (ability to deliver on time and within budget)
l Proven project management skill (in the planning and implementation of promotional programs)
l Pro-activity and willingness to initiative
l Ability to foster and manage productive biz relationship with external stakeholders
l Collaboration and teamwork
l Ability to communicate with Partner company in English